Buyer Cohort Retention Review
Side-by-side reading of first-time buyers versus returning spenders so you can see where loyalty thins and which offers still earn a second purchase.
Who it is for
Teams with stable acquisition who want to understand post-purchase loyalty.
What you receive
Cohort charts annotated with plain-language findings and retention levers worth testing.
Included
- Cohort construction for agreed windows
- Annotation of drop-off points
- Short briefing call
Outside this scope
- Creative production for new offers
How the work unfolds
Stage 1
Data intake
Stage 2
Cohort build
Stage 3
Annotation
Stage 4
Briefing